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Originally established for times when I needed more than 140 characters to finish a thought on marketing or media.

No Facebook: Week 3

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Did I log off Facebook too soon?

I was asking myself that last week when Facebook’s most recent redesign sparked an outcry among users. I wanted to see what the fuss was about. I’ve missed the “huge” changes, all the rage, all my friends’ comments about how they feel about it. I got an eyeful of brief opinions on Twitter, but not enough to overdose. (I can log off Twitter more easily than I could Facebook.) Now folks are saying they’ll quit Facebook, but social media watchers are saying no, they won’t.

But I had already quit Facebook. Was it time to go back?

No.

Although I want to see how the brand pages might look and how marketers would respond to the changes, I’m enjoying my time from Facebook. Right after I logged off, I noticed my life seemed quieter; it was something I couldn’t explain. Then my friend Terry pointed out that social media carries an obligation: If we’re logged on, we are expected required to respond. On Facebook, I felt I was required to respond to everything, no matter how large or small. After I quit Facebook, I felt like something had been deleted from my daily to-do list. I realized what I was feeling was relief.

That’s not to say there aren’t some things I miss about being on Facebook: I miss keeping up with my niece who just started high school. I miss keeping up with my best friend from college. I miss seeing what people are saying about Allstate’s Mayhem commercials.

But I don’t miss spending 16% of my online time looking at strangers’ Lady Gaga photos. And after reading about the creepy Timeline and auto-sharing features, I miss Facebook even less.

I still can’t say whether I’ll stay gone from Facebook forever. Deactivating my account was an experiment to eliminate some distractions. I told my friends I would be gone just for a little while, and then I set an end date for Nov. 1. But I’m not sure I’ll log on after that. I’m finding that there is life outside of Facebook, and I like it.
 

EARLIER: How Lady Gaga helped me get off Facebook

 

YOU NEED TO KNOW: Mashable on Facebook’s auto-sharing feature

 

Author: Jacqui Barrineau

Jacqui Barrineau is a writer and editor who lives in the suburbs of Washington, D.C., with husband Trey, a Shetland Sheepdog, and two unhelpful-but-funny cats. Her work has appeared in "So to Speak" and "Calliope," and she's a regular contributor to the flash-fiction sites Paragraph Planet and Doorknobs & Bodypaint. Once upon a time, she was the audience engagement editor at USA Today. Now she does other fun things that involve advertising, marketing and social media. The views expressed here and in other outlets are hers, not her employers'. Outside of work, she's proud to serve on the Northern Virginia Community College Marketing Advisory Committee. As a committee member, she joins industry leaders in lending their knowledge and expertise to ensure the college's Marketing curriculum is relevant and responsive to the needs of the students and the surrounding business communities.

7 thoughts on “No Facebook: Week 3

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  5. I kinda knew it was you. 🙂

  6. oops. that was me! stupidly not logged on. reckless that I am entrusted with these powerful social media tools, and at my age, heheh.

  7. and you felt OBLIGATED to mention me because you knew I’d be reading? tee-hee, kidding. Since the auto-sharing news, I’ve thought about deactivating. But I hardly have used Facebook in three weeks, either. It’s a lonelier place without you.