J's Page

For when I need more than 140 characters to finish a thought on marketing, media or message.

The 10 Most-Buzzed-About Brands at SXSW


I hate that I missed this yesterday! Better late than never, I suppose.

Mashable reports that Ad Age and People Browsr joined forces to determine the the 10 most-buzzed-about brands at SXSW.

The top 10 with no surprises:

  1. Mashable
  2. Twitter
  3. Google
  4. FourSquare
  5. Facebook
  6. CNN
  7. GroupMe
  8. Tumblr
  9. Microsoft
  10. Instagram

Author: Jacqui Barrineau

Jacqui Barrineau is a writer and editor who lives in the suburbs of Washington, D.C., with husband Trey, a Shetland Sheepdog, and two unhelpful-but-funny cats. Her work has appeared in "So to Speak" and "Calliope," and she's a regular contributor to the flash-fiction sites Paragraph Planet and Doorknobs & Bodypaint. Once upon a time, she was the audience engagement editor at USA Today. Now she does other fun things that involve advertising, marketing and social media. The views expressed here and in other outlets are hers, not her employers'. Outside of work, she's proud to serve on the Northern Virginia Community College Marketing Advisory Committee. As a committee member, she joins industry leaders in lending their knowledge and expertise to ensure the college's Marketing curriculum is relevant and responsive to the needs of the students and the surrounding business communities.

2 thoughts on “The 10 Most-Buzzed-About Brands at SXSW

  1. So, um, I don’t get Mashable. What does it do?

    Also, Foursquare just seems creepy to me.

    It amazes me that I can spend 8+ hours/day on my computer and still feel like a Luddite.

    • Mashable is just an awesome website that covers all things tech and social media. I get so much of my news from them, most of it delivered to my mobile devices. As for foursquare, it seemed creepy/ridiculous to me for a while, and then I started experimenting with it and became obsessed. I’m just now finding a happy medium. I love watching marketers adopt social media as promotional tools, and the expansion of location-based commerce (l-commerce) is fascinating to me. I’ll tell you all about it when I come down. 😀

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