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For when I need more than 140 characters to finish a thought on marketing, media or message.

Xoom vs. iPad2: Business Insider’s Chart of the Day

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Business Insiders Chart of the Day compares Motorola’s Xoom to Apple’s iPad2.

From the reader comments:

Intentionally or not, the author curiously didn’t mention half a dozen hardware features that the iPad 2 misses or is inferior. Among them:

    – SD Card for expandable storage (Xoom has it built in, iPad 2 no)
    – USB port (Xoom has it built in, iPad 2 needs a separate connector)
    – HDMI output (Xoom has it built in, iPad 2 needs a separate connector)
    – RAM Memory (XOOM 1Gb vs 512Mb iPad 2)

Some food for thought.

Also: eMarketer reports shares findings from the NPD Group‘s end-of-2010 study that shows a high satisfaction rates among tablet users.

Author: Jacqui Barrineau

Jacqui Barrineau is a writer and editor who lives in the suburbs of Washington, D.C., with husband Trey, a Shetland Sheepdog, and two unhelpful-but-funny cats. Her work has appeared in "So to Speak" and "Calliope," and she's a regular contributor to the flash-fiction sites Paragraph Planet and Doorknobs & Bodypaint. Once upon a time, she was the audience engagement editor at USA Today. Now she does other fun things that involve advertising, marketing and social media. The views expressed here and in other outlets are hers, not her employers'. Outside of work, she's proud to serve on the Northern Virginia Community College Marketing Advisory Committee. As a committee member, she joins industry leaders in lending their knowledge and expertise to ensure the college's Marketing curriculum is relevant and responsive to the needs of the students and the surrounding business communities.

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