ED’S NOTE: This post reflects my interest in advertising as a marketing student. No agencies or products are endorsed. The opinions expressed here are mine and in no way reflect the opinions of my employers.
Sometimes I just have to post an ad because I think it’s really funny. If I see an ad during a recording and rewind it three times, there has to be something there: a sharp script, dialogue that I get, a unique look. To be honest, I don’t have a lot to say about the Angry Birds as spokespersons for Google’s (NASDAQ: GOOG) Chrome browser other than to say, yes, Chrome does have “amazing frame-rate capabilities,” and Peter does look angry.
This clip was posted on YouTube on Sept. 20. At the time of this writing, it had 183,096 views, 1,919 likes, 53 dislikes and 223 comments, none of which are worth repeating.
About the Google Chrome Channel
(As of Oct. 3, 2011)
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So why Sept. 27?
A quick Google search finds a 2010 article by Chris Gaylord of The Christian Science Monitor that explains the mystery. A Google spokesman tells Gaylord that Sept. 27 was as good as any other date because a number of milestones were reached in September, so the doodle is celebrating Google’s “birthday month.”
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ALSO RELATED: Mashable reports an unofficial Google+ statistician estimates the social network has grown to 43 million users.
Today’s Google Doodle honors mobile artist Alexander Calder. I know the name, I’ve seen the art, but when I read “mobile” these days, I think of portability — as in personal tech. (“Where can I take this?”) Ah, but there is another definition.
Per Webster’s New World Dictionary:
mobile — n. a piece of abstract art that aims to depict movement, as by an arrangement of thin forms, rings, etc. suspended and set in movement by air currents.
Calder (b. July 22, 1898) is the American sculptor credited with inventing mobile sculptures, such as those shown in the National Gallery of Art. You can learn more about his life and work here, at the Calder Foundation website.
UPDATE: PC Mag says the Calder doodle is the first designed in HTML5. If you’re using Firefox or Chrome, you can change the doodle’s movement.
Today’s Google Doodle honors dancer and choreographer Martha Graham (1894-1991), who is credited with revolutionizing the art world in the 1920s and 30s with her contributions to contemporary dance. The Martha Graham Center of Contemporary Dance offers a “few clues” to help decipher the doodle, which was animated by Ryan Woodward.